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| STEP BY STEP |
STEP 21 -
Conclusion
By using the
information
contained in
this SEO guide,
you will have
your site listed
in the Google
and Yahoo search
results within 6
weeks, and quite
possibly on the
first page of
the listings
within 60 days.
All it takes is
determination,
an open mind,
and a little
hard work. But
the benefits
will be well
worth the
effort!
The techniques
listed in this
guide are
conservative in
nature, so you
needn't fear
incurring a
future penalty
by using them.
Leave the shady
SEO tactics like
hidden text and
keyword stuffing
to the Spammers.
Their sites may
outrank yours
for a short
time, but when
(not if) they're
caught your site
will be at the
top of the SERPS
while theirs
fall by the
wayside.
And remember,
search engine
optimization
(SEO) techniques
aren't static.
The search
engines are
constantly
changing their
algorithms. What
works for good
placement today
could send you
plummeting to
the depths of
the SERPS next
month (or even
cause your site
to incur a
penalty).
Stay up-to date
on all the
changes in the SEO world and
continue
tweaking your
site
accordingly.
Here are a few
excellent
resources that
we use every
day:
- Google News
forum at
WebmasterWorld - A great
source for up-to-the-minute
SEO
information.
It's free,
and the
experts that
participate
there are
simply
amazing!
Read the
posts, ask
questions,
and absorb
the vast
amount of SEO
information available
there.
A few hours
a week spent
in the
WebmasterWorld
Forums can
reap
dividends
that you
simply can't
purchase at
any price.
(And in case
you're
wondering, I
have no
"ties" to
the site,
just an
amazing
fascination
and
appreciation
for the
amount and
quality of
the
information
available
there.)
- SiteProNews - Get the
very best
up-to-date
webmaster
news and
information
in your
inbox every
day! Every
issue of
their
newsletter
has a useful
article and
tons of
information.
Highly
recommended
for keeping
up to date
on
everything
webmaster
related!
- Webmaster-Talk
Forums -
Visit the
Webmaster-Talk.com
forums and
discuss
website
design,
coding,
graphics,
affiliate
programs and
more!
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| SEO
Guidelines |
Search
Engine
Guidelines |
- Create your website pages for visitors not search engines.
- Do not try and trick search engines for better rankings.
- Don't add your link or send a link to websites that are questionable. This can affect your rating and blacklist your site.
- Don't use unauthorized computer programs to submit pages, programs like WebPosition Gold™ that send automatic or programmatic queries to search engines may improve your site positioning in the short-term but they can cripple your changes in the long-term.
- Invisible links are Bad. Avoid hidden text or hidden links.
- Don't employ cloaking or sneaky redirects.
- Don't send automated queries to Search engines.
- Don't load pages with irrelevant words.
- Don't create multiple pages, subdomains, or domains with substantially duplicate content.
- Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.
- Hand submit your site to search engines
- Input accurate content in metta-tags
- Search engines can not read JavaScript
- Search engines will not follow dynamic links
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Here is my
suggested To Do List with a
recommended
timeline |
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| Links to
eBooks &
Software Stores |
| Visit the
Official Zorning Online
Store and
learn everything
you need to know
through eBooks,
or find software
that will make
your life so
much simpler. |
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